Objectives
Soper of Lincoln recognised very early on a need for a singlereference point of easy-to-digest data and looked to the AutoBIteam to provide that business intelligence solution through itsindustry-leading workspaces.
Outcome
Andrew Tuilie, Soper’s Managing Director, explained: “From thevery first conversation, it was so reassuring to be speakingwith people who lived and breathed our industry and ourcurrency — whether it be hours, parts, margins, percentages oractive service customers. There was no need to decode whatwe do or what we needed. They know what the challenges are,and they often know what we need before we do.
“The AutoBI automotive experts understand the data, where itcomes from and what you can do with it. What’s more, theypresent it dynamically with simple ways to drill down into thedetail – it’s like delivering the most engaging and importantcontent we need on demand.
”Chris added: “Prior to having our dashboards in place, to getthe volume of information we need, it was my responsibility torun reports every morning, look into them separately, pull theminto spreadsheets and so on. However, this took time out ofevery day and it would only take one bug to develop for thenumbers in the report to be inaccurate.
“Now we have rock solid data that’s constantly updated. Ireally trust the numbers.”
