Objectives
Multi-site and multi-franchise dealer group, Barretts ofKent, turned to AutoBI to help them streamline theirprocesses and transform the way that the business usesits DMS – with the aim of making Barretts more profitable,efficient and ready to take on the future of automotiveretail.
Outcome
SolutionDavid Banfield, Barretts Group Aftersales Director, said: “Iwasn’t looking for a business intelligence solution when Ifirst came across AutoBI, but as soon as I saw what theanalytics suite could do and understood how much timeand resource could be saved by using it, I was sold.
“Everything I could possibly wish to know about mybusiness can be on my screen at the touch of a button. If Iwant to check the status of my parts stock, it’s there. If Iwant to see how one of my sites is performing againstanother (and encourage a bit of healthy competition), or tosee the productivity of my technicians, or to find out howwe’re doing financially at any given moment, I can do it.
“The biggest benefit for us is that it’s brought our focusonto opportunities that we may have been missing before.We can see the areas that we are weak and where we’restrong and dedicate our attention to the parts of ourbusiness that really need it. Whenever I meet anyone in theindustry, I always tell them about AutoBI and how much ithas helped us to get the best out of our data.”
